I’m not used to that having anything in it.Barbie · 2023 — Chapter 13 of 26 · 3'04" · B2
Mattel Execs Try to Box Barbie, Explained: up the wazoo
Barbie visits Mattel and a roomful of male executives try to talk her into a giant box. When she asks whether any women are in charge, the mood flips: it is a company literally made of women, one insists, rattling off excuses that only make the point worse.
What happens
Barbie arrives at Mattel HQ, where a crowd of male executives greet her warmly and propose a simple fix: climb into a giant box and everything returns to normal. She asks to meet Ken and the women running the company, and the room scrambles to explain itself before pushing her into the box anyway.
Listen for
up the wazooface-timefreakingJezebel
Phrase of the scene
up the wazoo
in great excess; everywhere (crude)
An executive brags about having gender-neutral bathrooms up the wazoo.
We had paperwork up the wazoo before the audit.
Also in this scene
- face-time
time spent talking face to face
- freaking
a mild intensifier; a softened swear
- Jezebel
a biblical slur for a shameless, immoral woman
Everything marked in this scene
24 notes across 59 lines
be used to
I’m not used to that having anything in it.elision
I’m not used to that having anything in it.time spent talking face to face
Executives claim they've wanted quality face-time with Barbie, dressing up a trap as a meeting.
So, we’ve been very anxious to get some quality face-time with you.If you’re agreeable to it, we would love it if you could just get into that giant box.If you’re agreeable to it, we would love it if you could just get into that giant box.would + if
If you’re agreeable to it, we would love it if you could just get into that giant box.Get into the box and you’ll go back to Barbie Land.And everything will be as it was.Ken isn’t something we’re worried about.Oh. But since I came all this way, could I just meet the woman in charge, your CEO?liaison
Oh. But since I came all this way, could I just meet the woman in charge, your CEO?Listen, I know exactly where you’re going with this, and I have to say I really resent it.Listen, I know exactly where you’re going with this, and I have to say I really resent it.past participle phrase
We are a company literally made of women.Women are the freaking foundation of this very long phallic building.in great excess; everywhere (crude)
An executive brags about having gender-neutral bathrooms up the wazoo.
We have gender-neutral bathrooms up the wazoo.flap
We have gender-neutral bathrooms up the wazoo.We have gender-neutral bathrooms up the wazoo.Some of my best friends are Jewish.What I’m trying to say is...I haven’t been in a box in ages.in ages
I haven’t been in a box in ages.Remember Proust Barbie? That did not sell very well. [chuckles]Mattel Execs Try to Box Barbie, explained
What's really going on
The scene is the film's corporate satire in one room. The executives are friendly right up to the moment they are asked who is actually in charge, and then the defensiveness pours out: "We are a company literally made of women," one of them says, listing mothers and women friends as proof. The joke is that none of them hears how it sounds, and the flattery collapses into an order — get in the box. The comic beat on the other side is the Proust flashback, a memory triggered by a smell, followed by the punchline that the Proust Barbie doll did not sell very well. The scene makes its point by stacking absurd justifications until the room runs out of them.
Theme
Listen for
- used to — elision
- came all this way — liaison
- up the wazoo — flap
If you’re agreeable to it, we would love it if you could just get into that giant box.The politely worded request that is really an order: cooperate and climb into the box.
Ken isn’t something we’re worried about.A dismissive line that writes Ken off entirely, hinting at how the company values him.
Listen, I know exactly where you’re going with this, and I have to say I really resent it.The defensive reaction of someone who can guess the criticism and refuses to hear it.
We are a company literally made of women.The proud-sounding defence that misses the point: it sells dolls, it is not run by women.
Women are the freaking foundation of this very long phallic building.A speech that turns absurd, praising women while describing the very tower of male power.
I haven’t been in a box in ages.A joke that treats climbing into packaging like a spa trip, showing how little this world unsettles her.
Questions about this scene
Why does Mattel want Barbie in the box?
Getting her back into the packaging returns her to Barbie Land and makes everything normal again, which is exactly what the company wants.
What does Barbie ask the executives?
She asks to meet the woman in charge and whether any women run the company, a question the all-male board handles badly.
Who is Proust Barbie?
A doll version of Barbie that the company remembers with a laugh, because it did not sell very well — a joke Barbie triggers by recognising the smell of the packaging.
How does the meeting end?
One executive loses patience, calls her an insulting name, and orders her into the box, which she then climbs into after a last request about her hair.
Barbie · 26 chapters
All chapters →
Up next · Chapter 14Isn't that marvelousBarbie Meets Ruth at Mattel
Chapter 1burst their bubbleBarbie Rewrites the Doll Story
Chapter 2the voice of a generationBarbie's Perfect Day in Barbie Land
Chapter 3beach offKen Beaches Off and Gets Hurt
Chapter 4dying toBarbie Asks About Dying
Chapter 5fall into disrepairBarbie's Heels Touch the Ground
Chapter 6be that as it mayBarbie Opens a Portal to Reality
Chapter 7a figure of speechBarbie Leaves Barbie Land
Chapter 8hold it against meBarbie and Ken Hit the Real World
Chapter 9man upThe Mattel Men Celebrate Themselves
Chapter 10with all due respectMattel Panics Over Barbie in LA
Chapter 11the last resortSasha Confronts Barbie
Chapter 12seek my fortuneKen Tries to Bring Patriarchy Home
Watching · Chapter 13up the wazooMattel Execs Try to Box Barbie
Chapter 14Isn't that marvelousBarbie Meets Ruth at Mattel
Chapter 15come off itSasha and Her Mom Pick Up Barbie
Chapter 16dream upBarbie Flees to Barbie Land
Chapter 17fly off the shelvesBarbie Finds Ken's Casa House
Chapter 18snap out of itKen Takes Over Barbie Land
Chapter 19make a run for itBarbie Hits Her Lowest Point
Chapter 20existential crisisIt's Impossible to Be a Woman
Chapter 21tie herself into knotsGloria's Monologue About Women
Chapter 22the old standbyThe Barbies Plot Their Return
Chapter 23take advantage ofThe Kens Build a Patriarchy
Chapter 24took you for grantedBarbie Apologizes to Ken
Chapter 25hold on toBarbie Tells Ken to Find Himself
Chapter 26living in the shadowsBarbie Says Maybe She's Not Barbie