“Wardo, it's like a final club, except we're the president.”
Por qué es buena
Same exclusivity, different seat of power: this time they run the club.
Registro
Informal
Úsala tú
It's like the old agency, except we're the ones calling the shots.
00:00 / 02:08
00:00 / 02:08
Mark Pitches the Facebook Idea, Explained
The Social Network · 2010
Capítulo 6 de 23 · 2'08"
Mark pulls Eduardo aside to explain his new idea: Facemash worked because people want to look up friends, not strangers. He proposes putting the whole college social experience online, with profiles and photos. He sells it as an exclusive club — "it's like a final club, except we're the president."
Key moments
Start here, then watch the full scene- 1:23–2:07
❝ Monólogo · 12 frases Mark Pitches Facebook to Eduardo
44s
Mark Pitches the Facebook Idea, explained
What happens
At a party, Mark tells Eduardo he has thought of something. Outside, he explains why Facemash spread so fast: people wanted to see girls they actually knew. He proposes building a site that puts college social life online, and compares it to an exclusive club.
What's really going on
The scene is where an idea becomes a company. Mark's insight is not technological but social: Facemash drew a crowd for the same reason anything works on campus — people want to look at people they know. That leads him to the founding pitch, "taking the entire social experience of college and putting it online," and to the comparison that says everything about him: "it's like a final club, except we're the president." He is not just building a tool; he is building a way to belong on his own terms. Eduardo's enthusiasm is real, but the line already shows who will hold the power.
Key lines & what they mean
- “Wardo, it's like a final club, except we're the president.”
- The pitch in one image: the same exclusivity as an old campus club, but with Mark and Eduardo on top instead of being judged by it.
- “It was because they saw pictures of girls that they knew.”
- The insight behind Facebook: familiarity, not beauty, is what draws people online.
- “People came to Facemash in a stampede, right?”
- A vivid description of the rush to the site, used as proof that something big is happening.
- “I'm talking about taking the entire social experience of college and putting it online.”
- The founding statement: not a dating site, but the whole social world of campus rebuilt on the web.
Theme
- Ambition — Mark turns a campus insight into a product pitch, aiming to put all of college social life online.
- Power — He frames the site as an exclusive club run by him, hinting at who will control it.
Qué aprendes en este capítulo
Puntos de enseñanza
Repasa justo después de verMi nivel2/5
A1–C2 es la escala MCER. Las tarjetas por encima del nivel elegido se atenúan y la reproducción no se pausa en ellas.
Puntos de lengua
Toca una tarjeta para saltar a ese momentoFrases de oro
Una gran frase en sí misma: por qué y cómo usarla“It was because they saw pictures of girls that they knew.”
Por qué es buena
The insight behind all social media: people came for faces they knew.
Registro
Neutral
Úsala tú
It was because they saw neighbors using it that they bought one.
“People came to Facemash in a stampede, right?”
Por qué es buena
A stampede of users: traffic described as something alive.
Registro
Informal
Úsala tú
Shoppers came to the sale in a stampede, right?
“I'm talking about taking the entire social experience of college and putting it online.”
Por qué es buena
One sentence moves the pitch from a feature to a whole way of life.
Registro
Neutral
Úsala tú
I'm talking about taking the whole classroom and putting it in your pocket.
Monólogo
Un personaje sostiene la escena: practícalo entero❝ Mark's pitch in the cold
People came to Facemash in a stampede, right? Yeah. But it wasn't because they saw pictures of hot girls. You can go anywhere on the Internet and see pictures of hot girls. Yeah. It was because they saw pictures of girls that they knew. People want to go on the Internet and check out their friends, so why not build a website that offers that? Friends, pictures, profiles, whatever you can visit. Browse around. Maybe it's someone you just met at a party. But I'm not talking about a dating site. I'm talking about taking the entire social experience of college and putting it online.
He splits the traffic, names recognition, kills dating, and lifts the whole campus onto a site they would run.
Siguiente · 07off the recordLa escena: Eduardo's Deposition Turns on EmailsPreguntas frecuentes
La pregunta, luego la fraseWhat is Mark's idea in this scene?
To build a site that puts the whole college social experience online — friends, photos, profiles — not just a place to look at strangers or date.
Why did Facemash attract so many people?
Because users saw photos of girls they actually knew. Mark argues that people go online to check out their friends, which is the seed of the new site.
What does the final club comparison mean?
It comes from Harvard's exclusive clubs. Mark says the site will feel that selective, but this time he and Eduardo will be the ones in charge, not the ones being judged.
Who is Wardo?
Wardo is Eduardo Saverin, Mark's friend and later business partner. In this scene he listens to the idea and gets excited about it.